Concept PR bags America’s PR World Gold for PRCI Campaign

• Agency’s ‘Mission Mumbai Local’ campaign wins PR Milestone Award

• Campaign on behalf of PRCI to focus on City suburban commuter issues

• PR World to honour PR Superstars at San Francisco on June 26

Absolute India Clipping

SAN FRANCISCO/MUMBAI: In a major international recognition, Concept Public Relations India Limited has been chosen for Gold award under the ‘PR Milestone of the Year’ category at the prestigious 7th Annual PR World Awards instituted by Silicon Valley Communications llc, USA.
The ‘SVUS PR World Awards’ are the world’s premier public relations awards programme, created to honour and generate industry-wide and peer recognition of the achievements and positive contributions of Public Relation agencies, organizations and individuals from all over the world.
“The Oscars are given annually for excellence in cinematic achievements. But at the PR World Awards it is you who will be recognized as superstars at a black-tie world event - complete with the red carpet, paparazzis, and live video interviews for every small and big thing that you and your team did in the past 18 months to make your clients successful,” says PR World. The gold plated trophies at the PR World Awards have been designed and made by the same company that makes the actual Oscar® and Emmy® statuette.

In the current season of the PR World awards, Concept PR’s Mission Mumbai Local campaign, a social communication drive conducted on behalf of the Public Relations Council of India (PRCI), has been adjudged for Gold under the PR Milestone of the Year category.
“We are pleased to inform you that Concept Public Relations India Limited is in the list of winners of 2017 PR World Awards,” said an email from the organizers listing the winners under various categories. Winners will be honored at the 2017 SVUS Red Carpet Awards Ceremony Dinner in San Francisco on Monday, June 26, 2017.

Acknowledging the award, Ashish Jalan, Director and CEO of Concept PR said: “Any form of recognition is both a testimonial of the abilities of the agency as well as a motivator for the agency to perform even better. A global award at that and the fact that we are the only Indian agency to figure in the list of winners is indeed a great honour. This recognition is a direct result of a team which has grown from strength to strengthand has a right balance of experience, expertise and enthusiasm. I would like to thank M B Jayaram for having faith in Team Concept to be their partner in this social communication campaign.”

B N Kumar, executive director of Concept PR who spearheaded the campaign said: “My team is extremely happy to get the good news. This latest win amply proves that teamwork plays a big role in achieving desired results in a communication campaign. We also thank all our media friends for highlighting the issues raised by us in the campaign – from the need to improve the frequency of suburban trains to new railway stations to meet increasing commuter pressure.”

“PRCI has launched the campaign to highlight the fact that over ten people die daily on Mumbai suburban tracks due to various reasons such as running across platforms and tracks and hanging by overcrowded trains. This has been admitted in an official report by the railways which we effectively used to design our messaging on the need to improve the suburban railway infrastructure,” said M B Jayaram, Chief Mentor and Chairman Emeritus of PRCI.

About the PR World Awards
PR World Awards® is the world’s premier public relations and corporate marketing awards programme created to honor and recognize industry-wide and peer achievements and best efforts of agencies and in-house public relations, marketing, corporate communications, investor relations, and business development professionals, teams, departments, and achievements. The Annual PR World Awards is part of the SVUS Awards® recognition program from Silicon Valley in the United States of America which also includes other programs such as CEO World Awards, Consumer World Awards, Customer Sales and Service World Awards, Golden Bridge Awards, Globee Fastest Growing Private Companies Awards, Info Security PG’s Global Excellence Awards, Network Products Guide’s IT World Awards, Pillar World Awards, and Women World Awards. Learn more about the PR World Awards at www.prworldawards.com

About Concept PR:
Concept Public Relations India Limited is part of India’s largest independent Communication network of Concept Group with ten of its own offices, scores of associates, with ability to conduct PR exercise across the 600 districts pan-India. With its motto  ‘Exceeding Expectations, Always’, the consultancy services clients across multiple verticals such as real estate and infrastructure, aviation, pharma and health care, IT & ITES,  large conglomerates, CSR, apart from handling crisis communication and media training. Concept PR has won more than ten awards and recognitions for its outstanding performance viz: Agency of the Year, Crisis Communication, Case Studies and its executive director B N Kumar has been inducted in the prestigious PR Hall of Fame.

Concept PR deploys hub-n-spoke model for South, pitches aggressively

Bags PR mandates of ‘Granules India Ltd’, ‘Happay’, ‘Book my Time’,‘Sathguru Management Consultants’, and  ‘VBHC’

BENGALURU:India’s premier public relations company Concept PR has deployed a hub-and-spoke model for exponential growth across South India.The hub-n-spoke modelleads to significant improvements in efficiencies due to joint development of efforts across the centres, enhances the geographical footprint of the agency and simultaneously makes available the entire offerings of varied services of the agency to all the clients across all centres. This helps facilitate the entire production process and lower overall costs.

“We believe that the Indian economy is on an upswing and the growth going forward would be exponential. South India offers excellent opportunities for communication in different verticals such as IT, ITES, Bio-technology, Startups, Pharma and real estate and infrastructure. Our renewed focus appears to have paid us dividends considering the fact that we have been winning a string of businesses in this region,” said Ashish Jalan, Director and CEO of Concept group.

The consultancy has signed new clients like Bangalore-based Happay, abusiness expense management solution company, and Book My Time, a car service and sales aggregator, Hyderabad based,Granules India Ltd, a pharmaceutical compound manufacturer, and Sathguru Management Consultants amongst others. Concept PR has also won mandate from VBHC - Value Homes Private Limited which has projects across Bangalore, Mumbai, Chennai and Delhi-NCR.

“The past nine months has been a huge learning curve, we have pitched aggressively, won accounts, added to the team. But most importantly, we have hit upon the ideal model to increase our presence in the South, increase our product offering, efficiently use group resources across all offices, all this without increasing unnecessary costs. This is critical as we will be able to add value for our clients and at the same time not be heavy on their pockets,” said Sunil Nair, COO – South, Concept PR.

 ‘The increase in clients is gratifying but we still have a long way to go’, added Sunil Nair.

Concept PR, with a strength of 250 communication professionals has a pan India presence and an extensive network across eight major cities in India. The agency services clients across verticals likeBFSI, Real Estate&Infrastructure, Healthcare and Pharma, SEML (Sports, Entertainment, Media Lifestyle), IT& Telecom, amongst others. It also manages pre-IPO build up, IPO marketing communication, is renowned for its crisis communication skills and has dedicated Digital Communication and Investor Relations teams. 

Bulldog Global Awards now open to India communication professionals

MUMBAI: US-based Bulldog Reporter, a renowned journal for communications professionals, has announced a partnership with Concept PR, a division of Concept Group, for the launching of its signature Bulldog Awards in India.

Bulldog Reporter is a leader in media intelligence, supplying news, analysis and high-level training content to public relations and corporate communications professionals for 35 years, with the mission of helping these practitioners achieve superior competitive performance. The Bulldog Awards celebrate corporate communications and public relations strategic and tactical prowess at the highest level. The Bulldog Awards is the only PR awards program to be judged exclusively by working journalists hailing from some of the best-respected news sources. The five annual awards programs have always been open to international organizations and agencies, garnering submissions from global agencies in Germany, Poland, Canada and the UK. Now, Indian communications professionals will also have an opportunity to showcase their work and talent, and compete globally.

Chris Morrison, President of MediaMiser, an affiliate of Bulldog Reporter, said, “There is so much incredible talent in India that is worthy of global recognition through Bulldog Awards. We look forward to seeing some of the great PR campaigns coming out of that country entered into our programs and witnessing new and innovative ways Indian agencies are reaching their goals in that market.”

Announcing this exciting partnership Ashish Jalan, Director and CEO, Concept PR said, “The Indian PR industry is at the cusp of a new and interesting phase where traditional and new media are equally dominant. At the same time, Indian communications professionals are breaking barriers with their extraordinary and innovative ideas. In this context, we are extremely happy to partner with Bulldog Reporter to introduce the Bulldog Awards in India and are confident that with our strong media relations, we can create a good benchmark for the media industry and the PR fraternity at large.”

The first awards program to be introduced to PR professionals in India will be the 2016 Bulldog Stars of PR Awards. This program rewards agencies and individuals in the communications arena who are deserving of recognition for their outstanding talent. The program launched globally on Tuesday, August 9, 2016. There are thirty-two categories available to enter and win, with early-bird pricing in effect until September 9, 2016, and a final deadline of October 21, 2016.

Concept PR will also bring to India the benefits of Bulldog Reporter’s ‘Daily Dog’—the public relations and communications industry’s best-read, most widely distributed trade journal.

About Bulldog Reporter

Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance. Bulldog Reporter publishes one of the industry’s best-read, most widely distributed trade journal, Bulldog Reporter’s Daily ’Dog. In addition, the company publishes a daily online newsletter—Inside Health Media—that focuses on media relations in the life sciences industry. Bulldog Reporter’s affiliate, MediaMiser, is a leading provider of a global media contact database and media intelligence services. Bulldog Reporter presents industry awards competitions—the Bulldog Awards—which recognize excellence in multiple categories including corporate social responsibility, media relations, digital and social marketing, not-for-profit and overall outstanding professional performance.

www.bulldogreporter.com

About Concept PR

Concept PR is the public relations arm of Concept Group, India’s largest independent group of communications services. The award-winning public relations consultancy is powered by over 240 professionals having offices in 9 cities and a pan-India associate network that can execute public relations assignments in over hundred cities. The consultancy has a large practice in sectors including BFSI with a specialty in IPO communications, Infrastructure & Real Estate, Engineering, Power, Oil & Gas, IT & Telecom, Media, Entertainment & Sports, Education, Healthcare, and Diversified Corporates. Concept PR also has full-fledged Digital Communications and Investor Relations practices with a sizable and growing clientele.

www.conceptpr.com

Senior industry hands join Concept PR

·         Ziegler Colaco of Publicis Beehive joins as CSO

·         Tina Pawar of Everstone heads BFSI vertical head

MUMBAI: In a rapid growth mode, India’s premier public consultancy Concept PR has appointed senior professionals in key positions - Ziegler Colaco as its Chief  Strategy Officer (CSO)  and Tina Pawar as Head of BFSI vertical.

 “As we are undergoing a new growth phase, we keep strengthening our teams as well as our service offerings. We are confident that both Ziegler and Tina will contribute in our endeavour to scale new heights. Also, the team is  feeling enthused as this will give them a super opportunity to learn from the vast experience of these veterans” said Ashish Jalan, CEO and Director of Concept PR.

With an experience of 23 years, Ziegler Colaco has donned Servicing, Planning and Creative hats.

 An MBA in Marketing from Symbiosis Institute of Business Management, Ziegler began his career in Tata Press as a Management Trainee. He began his advertising career at Lintas, and moved on to Mode and iContract.

 His belief in technology being a Computer Science graduate saw him join Indbazaar.com during the dotcom boom. The subsequent bust did not diminish his belief in technology saw him as an Instructional Design professional at Lionbridge, Learningmate and Aptara.

As they say, you can’t keep an ad guy out of advertising forever! And so Ziegler was back as Client Services Director at Seagull Advertising. Before joining ConceptPR, he was Vice-President – Advertising Services at Publicis Beehive Communications.

 Tina has and over a decade’s experience driving brand and corporate communication programmes for leading multi-national organizations. She was previously with the Everstone Group as their head of Corporate Communications, and prior to that with IIFL and Reliance Capital.

 With her business acumen and knowledge of brands, Tina combines her experience in corporate communications and sound media relations to produce the desired output.

 She holds a Bachelor of Engineering degree (Computer Science) from the University of Mumbai, and a PGeMBA (Finance) from the Asian Management Development Centre. She also holds a certificate in Digital Marketing from the Mudra Institute of Communications (MICA).

About Concept PR

Concept PR is a part of India’s largest communication group: Concept. The much awarded public relations consultancy is powered by over 250 professionals having offices in 10 cities and a pan-India associate network that can execute PR assignments in a hundred cities.

The consultancy is a major player in BFSI, Infrastructure & Real Estate, Engineering Power, Oil & Gas, IT & Telecom, Media, Entertainment & Sports, Education, Healthcare and Diversified Corporates.

Concept PR also has a full-fledged Digital Communications and Investor Relations practices with a sizable and growing clientele.

Innovation drives me - Ashish Jalan in Brands Illustrated

Conversation with Ashish Jalan, CEO & Director, Concept PR
(Reproduced with permission from Brands Illustrated - 100 MOST VALUABLE CONSUMER BRANDS 2016)