- Summit to be held in Mumbai on December 09
- Visit: http://et-strategymasterclass.com/CorpComm/index.php
MUMBAI: Leading communication professionals’ body Public Relations
Council of India (PRCI) has tied up with ET Edge to be a Supporting Partner for
the 2nd Annual Economic Times Corporate Communication Strategy Summit – 2016
scheduled on the 9th December at Mumbai.
In the light of the aggressive media strategies and tech
enabled consumers, the modern day corporate communication team has to
constantly tackle the fluctuating tides of skepticism.
The second edition of The ET Corporate Communication Summit
thus assumes significance as it features some of the most influential voices in
corporate communication field. The summit will focus on ways in which
businesses can keep employees informed, engaged, and motivated as well as
provide an opportunity to interact with the experts as to understand how to
advance their company’s goals while managing communication across multiple
channels.
PRCI is a national body of Public Relations, media,
advertising and HR practitioners as well as mass communication academicians
with about 30 chapters pan-India. It conducts knowledge enhancement workshops
periodically and felicitates achievers in various facets of communication such
as PR, Journalism, Advertising, HR, community welfare, films and music with its
signature Chanakya Awards. PRCI has recently launched its first global chapter
in Dubai and will shortly have its units in te UK, US, Australia and so on.
PRCI has a youth wing called Young Communicators’ Club
(YCC) though which it conducts professional activities for mass communication
students.
PRCI also undertakes communication campaigns with social
relevance. Recently, it organized campaign focusing on water conservation, girl
security. Right now, it is running a campaign called Mission Mumbai Local
focusing attention on the need to improve suburban rail infrastructure in the
city where ten people die daily on an average on railway tracks, said PRCI
national president and veteran media professional B N Kumar.
PRCI Chairman Emeritus and Chief Mentor M B Jayaram said
the ET Corpocom summit is a unique opportunity for all communication
professionals to learn from each other’s experiences.
PRCI and YCC will hold the 11th Global Communication
Conclave at Bangalore in March first week.
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