- Corporate Communication & PR SUMMIT to be held on August 9 & 10
- http://www.communex.in/register-now/
PRCI is happy to
announce that it is partnering the Communex -2018 – www.communex.in - to be held in Mumbai on August 9 & 10,
2018.
The event will feature
some of the most influential voices in corporate communication and will report
how communication professionals will find their way and advise executives in
turbulent and uncertain times.We live in a time of improbability – with a volatile
political scene, and intensified scrutiny and activity of stakeholders across
the spectrum. More than ever corporations now need the direction of
communication executives to make decisions on how to successfully communicate
corporate values during times of political and cultural instability.
Communication
strategies are vital for organizations for refining the corporate image and
achieving strategic goals. The PR summit will bring spotlight on the,
innovative insights, ideas, practices and the radical changes in marketing,
public relations, communications, advertising and media technologies. There has
been an upheaval from a traditional to a modern way that utilizes new tools for
development of marketing and public relations industry and opportunities for
improvement to keep pace with the change. The summit covers a wide range of
topics that will influence business decisions.
About PR Industry
The public relations
(PR) industry grew 18% to touch Rs1,315 crore in FY2017, according to a report
titled ‘State of the Industry Survey 2017’ by the Public Relations Consultants
Association of India (PRCAI). Actionable approaches that leverage the strengths
of public relations, communication, marketing and branding professionals, while
bridging internal silos to achieve more profound results! Today’s communication
professionals need an understanding of big data and analytics, social media,
social business and community management; the ability to create content across
multiple platforms and channels; and to tell authentic brand stories to
consumers and other critical audiences.
The role of the
corporate communications leader is undergoing dramatic changes, with
responsibilities growing broader and deeper than ever before. Corporate affairs
officers are now shouldering an increasing mandate to act as high-level
strategic advisors to CEOs, and frequently serve as members of the senior
leadership teams offering insights and business direction.
In today’s frenetic
and intensively competitive global market, it’s increasingly critical that the
corporate affairs function make deeper contributions within the C-suite inner
circle, and be ready to strategically advise in times of crisis and scrutiny.
The Summit is about positioning communications as a central leadership function
in your organization.
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