Monday, 25 September 2017

Vedteran journalist, author Arun Sadhu is no more

By Kiran Thakur (Media Scene in India)

Monday, 25 September 2017

Image result for Arun Sadhu photographs
Journalist and Sahitya Academy award sinning Marathi author Arun Sadhu is no more. He breathed his last at a hospital in Mumbai early on September 25, 2017. 
He was the Editor of The Free Press Journal for a brief period. However, he was better known for the English readers for his dispatches as the special correspondent of The Statesman and The Indian Express. He began his career as a subeditor-cum-reporter of Pune’s Marathi daily Kesari in the 1960s. He, however, became the popular author with his writings in a weeklyManoos (now defunct).
Prof Sadhu shifted to Mumbai where he authored Marathi, short stories, novels and plays  His novel Mumbai Dinank was made into an award-winning Marathi movie Sinhasasan.
His reportage on several political and social issues of the 1970s when he began reporting events in Maharashtra and Gujarat forThe Statesman. He was sympathetic to the Dalit movement launched by Dalit Panther and its splinter groups.
Dr Vasant Govarikar, the former scientific adviser to the Prime Minister, invited him as the head of the Department of Communication and Journalism at the University of Pune's Social Sciences faculty in 1996-97 when he (Dr. Govarikar) was its Vice-Chancellor. A
Prof Arun Sadhu retired from the Department of communication and journalism in the year 2000. Later he continued to contribute to important English and Marathi newspapers and magazines in India. He was often invited for his comments political and social issues on the national scene.
He was elected President of Akhil Bharatiya Marathi Sahitya Sammelan. During his tenure, he took a firm stand on various literary issues.
Professor Sadhu had undertaken a UGC funded a major research project titled “Ethics & Indian Media” submitted in 2006.

He co-authored script for a movie Dr. Babasaheb Ambedkar directed by Dr. Jabbar Patel. His books include the following:

Mantrajagar
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मंत्रजागर
Authors: अरुण साधू 
Pages: 157
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Nivdak Katha : Arun Sadhu
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निवडक कथा : अरुण साधू
Authors: अरुण साधू 
Publication: ग्रंथाली 
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Sinhasan
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सिंहासन
Authors: अरुण साधू 
Publication: ग्रंथाली 
Pages: 352
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The Pioneer
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The Pioneer
Authors: Arun Sadhu 
Category: Biography, Lalit
Publication: Rohan Prakashan 
Pages: 623
Binding: Paperback
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Tisari Kranti
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तिसरी क्रांती
Authors: अरुण साधू 
Pages: 468
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Yashwantarao Chavhan - Jadan Ghadan
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यशवंतराव चव्हाण - जडण घडण
Category: चरित्र
Pages: 264
Binding: Paperback
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Ziparya
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झिपऱ्या
Authors: अरुण साधू 
Pages: 186
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Akshansh Rekhansh
अक्षांश - रेखांश
Authors: अरुण साधू 
Category: ललित
Pages: 158
Binding: Paperback
eBook Price: R 75 / $ 1.15
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Bahishkrut
बहिष्कृत
Authors: अरुण साधू 
Pages: 150
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Bechka Ani Akashashi Spardha Karnarya Imarati
बेचका आणि आकाशाशी स्पर्धा करणाऱ्या इमारती
Authors: अरुण साधू 
Pages: 142
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Binpavsacha Divas
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बिनपावसाचा दिवस
Authors: अरुण साधू 
Pages: 173
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Dragon Jaga Zalyavar
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ड्रॅगन जागा झाल्यावर...
Authors: अरुण साधू 
Pages: 377
Binding: Paperback
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Fidel, Che Ani Kranti
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फिडेल, चे आणि क्रांती
Authors: अरुण साधू 
Pages: 118
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Kalechi Kimaya
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कलेची किमया
Authors: अरुण साधू 
Pages: 276
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Mukhavata
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मुखवटा
Authors: अरुण साधू 
Category: कथा
Pages: 414
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Mukti
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मुक्ती
Authors: अरुण साधू 
Pages: 198
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Mumbai Dinank
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मुंबई दिनांक
Authors: अरुण साधू 
Category: कथा
Pages: 268
Binding: Paperback
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Prarambha Bustop V Itar 3 Ekankika
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प्रारंभ, बसस्टॉप व इतर ३ एकांकिका
Authors: अरुण साधू 
Pages: 80
Binding: Paperback
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Sabhaparv
सभापर्व
Authors: अरुण साधू 
Pages: 256
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Sahakardhurin
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सहकारधुरीण
Authors: अरुण साधू 
Pages: 306
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Shapit
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शापित
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Pages: 125
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Shodhyatra
शोधयात्रा
Authors: अरुण साधू 
Pages: 468
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Sphot
स्फोट
Authors: अरुण साधू 
Pages: 121
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Trishanku
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त्रिशंकू
Authors: अरुण साधू 
Pages: 278
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Viplava
विप्लवा
Authors: अरुण साधू 
Pages: 98
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Friday, 22 September 2017

BNK wins Fulcrum Award - Consultancy Professional, Not-for-profit

B N Kumar (centre), receiving Fulcrm Award - Consultancy Professional, Not-for-profit - from Nandini Chatterjee - Executive Director and chief Communication officer PwC India (right) and Mukund Mudras - Founder Heckyl Technologies (left)
The organizers of Fulcrum Awards, PRomise Foundation (organisers of PRAXIS) and PRmoment.in announced the winners tonight at a well attended gala dinner in Jaipur. The awards night saw over 600 professionals in attendance from the communications business, the largest such gathering of communicators in India . A jury of 18 eminent communications leaders,  chaired by Balaji P, Vodafone decided the winners through rigorous online and offline judging. This year onwards 'The Fulcrum Awards' has partnered with PwC as the process reviewer, a first for any communications industry awards in India. 
The ceremony kicked off by honouring Narahari KS with the 'Lifetime Achievement Award'. The evening saw compelling campaigns compete for the gold, silver and bronze in the 11 sub-categories for technique awards. Winners were also announced for individual achievers in the individual In house and consultancy categories and the special awards categories.
This year the Fulcrum Awards had over 300 entries from over 75 organisations.Here is the complete list of winners:
Technique Category
Best Use Of Content
Gold ----#TeaForTrump---- ARM Worldwide- --Tea-a-Me Teas
Silver----Creating A Human Face----Flipkart
Bronze----Building Bitcoin - "Bit-by-Bit"---- Value 360 Communications---Unocoin
Best Use Of Creativity & Innovation
Gold ----UnHungry India - A Beginning---- Adfactors PR--- Godrej Appliances
Silver---- #CrossTheLine---- Genesis Burson-Marsteller---Star Sports
Bronze----Hunting down Fraudsters with Experian HUNTER ---- Weber Shandwick---Experian India
Best Use Of Event
Gold----Big Billion Days 2016----Flipkart
Silver----Love Digital in the times of Demonetisation---- Adfactors PR--- ICICI Bank
Bronze---- Lakme Fashion Week Winter Festive 2016----Edelman India---Hindustan Unilever
Best Use Of Digital
Gold----#TeaforTrump---- ARM Worldwide ----Tea-a-Me Teas
Silver----Get Angry! ----Viacom18 Media
Bronze----Khul Ke Jiyo Ghar Ke Baahar!----Godrej
Best Use Of Integrated Communications
Gold----Back To Work with Medela ----Genesis Burson Marsteller ---Medela India
Silver----Elephants can fly ----Adfactors PR ---Government of Jharkhand
Bronze---- PaytmKaro  Changing the way India makes payments---- Value 360 Communications--- Paytm
Best Use Of Public Affairs
Gold----Breaking Barriers to Open Skies----Avian Media ---Vistara
Silver----Blazing a New Trail in Tobacco Control: The DDC Model ----MD Niche Media Consultants ---Campaign For Tobacco Free Kids
Bronze----Elephants can fly ----Adfactors PR ---Government of Jharkhand
Best Management of Crisis
Gold----State Bank of India : Braving the tsunami of demonetization----Adfactors PR--- State Bank of India
Silver----Saving Cloud Telephony ----Value 360 Communications--- Knowlarity
Best Use Of Internal Communications   
Silver----Reignite Flipkart---- Flipkart
Bronze---- DONT GO RED - Maintaining Integrity at Viacom18---- Viacom18 Media
Best New Product Launch    
Gold----Launch of Goodknight Fabric Roll On--- Godrej
Silver----#MakeMusicSocial ----Genesis Burson Marsteller--- Logitech Electronic India
Bronze----Different Creates Better ----Text100 ---Lenovo India
Best Use Of Media Relations   
Gold----Elephants can fly ----Adfactors PR ---Government of Jharkhand
Silver----Vivo Himalayan Escapade---- Perfect Relations -Accord PR--- Vivo Mobiles
Bronze----Know Your Banking Rights ----Adfactors PR ---The Banking Codes and Standards Board of India (BCSBI)
Best CSR Campaign
Campaign Title---- Entrant name ---Partner  Organisation
Gold----YES! I am the CHANGE---- Yes Foundation
Silver----Sparkling Eyes Program - Titan Eyeplus----Rediffusion -Edelman ---Titan
Bronze----Because educating a girl will change the society----Adfactors PR--- Godrej & Boyce                            
INDIVIDUAL  AWARDS
Consultancy  Individual
Consultancy Professional -Lifestyle & Luxury & Sports: Gauri Kohli ,Director – Luxury, PR Pundit
Consultancy Professional - Healthcare & Pharma: Ritika Jauhari ,Director PR & Advocacy, S.P.A.G.
Consultancy Professional - Not For Profit: BN Kumar, Executive Director, Concept PR
Consultancy Professional - Associations: Aman Gupta, Country Representative, India, Partnership To Fight Chronic   Diseases, Managing Partner S.PAG
Consultancy Professional - Banking & Financial Services: Kunal Kishore, Co-Founder & Director, Value 360 Communications
In- House Individual
In-House Professional – Automobile: Jatin Aggarwal, Director - Communications, Renault India
In-House Professional - Healthcare & Pharma: Melissa Arulappan, Senior Director Corporate Communications, Quintiles Research (India) Pvt Ltd
In-House Professional - Banking & Financial Services:  Mona Kwatra, Group Head - Corporate Communications, Edelweiss Group
In-House Professional – Services: Amandeep Singh  Chief General Manager , Corporate Communications, Indraprastha Gas Limited
SPECIAL AWARDS
In House Team of the year - Mid-size : Motilal Oswal Financial Services                                                                                              
In House Team of the year – Large: Flipkart                                                                                                                                                               
PR consultancy of the year  - Emerging : Wordswork           
PR consultancy of the year - Mid Size : Fuzion  PR                                                                      
PR consultancy of the year – Large  : Avian Media
PR consultancy of the year – Giant :  MSLGROUP India                                                                                     
Written by Paarul Chand+, PRmoment.in
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News comes with an immediate expiry date


News is no more about North-East-West-South. Man bites dog is no more the news. Man bites snake and kills it makes the news.
It has to be of relevance to the reader. News is also the most perishable commodity. The moment you see a flash on your television set or get alert through your news app on your smart phone, the novelty of the news is over. For instance if someone tells you about that particular development even after a minute, you say: Yeah, I already know it!
Like any other product that you buy in the market, news also has an expiry date. It is immediate!
Details:
http://reputationtoday.in/views/news-comes-with-an-immediate-expiry-date/


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Friday, 25 August 2017

The Fulcrum Awards 2017 Shortlists Announced

The Fulcrum Awards Management has announced its finalists for 2017. The shortlist was arrived at, after day-long deliberations by an esteemed jury of 18 communication professionals. The process has been reviewed by PwC – a first in the history of PR Awards. The shortlist is announced for 11 sub-categories in Technique Awards and six sub-categories in the Special Awards. The winners will be announced for Individual and Lifetime Achievement awards at the Awards night.
Details:http://reputationtoday.in/features/the-fulcrum-awards-2017-shortlists-announced/
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Sunday, 13 August 2017

World Communicators’ Day – October 28: WCC celebrations underway


In the beginning, there was no press release!
And, PR pioneer Ivy Lee said on October 28, 1906: Let there be a Press Release!
The press release was created following a train wreck on October 28, 1906, in Atlantic City, N.J., that left more than 50 people dead. The train was owned by Pennsylvania Railroad, one of Ivy Lee's clients.
NY Times

In fact, that also marked the beginning of formal PR and the birth of Crisis Communication.
We at Public Relations Council of India, under the aegis of World Communicators’ Council (WCC), have decided to observe October 28 as the World Communicators’ Day.
Since we have enough time, let us plan in advance for the Day and look at conducting some professional activities.
Let us not focus on mere felicitations and awards. We have several of them. In fact, the awards should be just annual – part of our Global Conclaves. Frequent awards and felicitation for no rhyme or reason devalues PR movement. As it is we enjoy a bad reputation of popularising the pink shirt phenomenon.
Now to the activities for October 28. Since it is a Saturday and if it creates any issues of not being a working day, let us plan the celebration a day in advance – and not a week later.
Let Oct 28 be sacrosanct.
What we can do?
Since the day marks the issuance of the world’s first press release, we can plan a Media Relations workshop for the younger generation.
We can also plan workshops/chat shows under YCC banner.
Why not conduct a tour of young communicators to a media house?
Or a session on writing press releases?
Or skits on what the youngsters perceive of media?
We can have senor journalists coming and guiding us.
From the headquarters, we plan to do a national essay competition on few current topics and bring out a Digest. Please get as much participation as possible.

So, let’s plan in advance and get going.
-BNK24x7
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Lanka Ahoy! Watch PRCSL launch snapshots on your channel - PRCI NOW




PR Council of Sri Lanka takes off
  • ​Under the banner of World Communicators' Council
  • PRCI actively coordinates​
COLOMBO: Seeking to strengthen professionalism in communication, the World Communicators’ Council (WCC) has launched Public Relations Council of Sri Lanka (PRCSL).
The brains behind the WCC are the office bearers of Public Relations Council of India (PRCI) which has
​successfully ​
launched unique communication campaigns.
Mr Aruna Weerakoon who is in involved in communicating with the farmers in Good Agriculture Practices (GAP) has taken over as the Director of PRCSL. Mr T S Prakash, who is the president of SriLanka India Society and Secretary of Indian CEO forum, takes an additional responsibility as the Chairman of the PRCSL.
Mr. M B Jayaram, chief mentor and chairman emeritus of PRCI, said close cooperation among communications professionals across the world would contribute to an improved understanding among the people at large.
R T Kumar, Chairman of the PRCI’s governing council, said the Council is very keen to work closely with the Sri Lankan unit on networking and knowledge sharing.
PRCI national president B N Kumar explained that the organisation has successfully implemented a novel idea of communication for social causes such as water conservation, educating girl child for empowering India, focusing on suburban train infrastructure in Mumbai and environmental issues. “We have a unique guest faculty pool drawn from across media, PR, adverting and HR for visiting colleges and universities that teach mass communication,” he said.
PRCI international director T Vinay Kumar said the WCC will soon have chapters in Malaysia, Singapore, Australia and UK.
PRCI’s young communicators’ club chairperson Geetha Shankar said the organisation is keen to promote knowledge sharing and skill development among mass media students.
Mr K Ravindran, secretary general of PRCI, said the council also focuses on communication skill development for professionals in corporates.
Mr U S Kutty, chairman of the organising committee of the Sri Lanka launch, pointed out that PR and other communication professionals have appreciated the PRCSL idea and on the need to work closely with their Indian counterparts.
Mr Weerakoon said PRCSL could learn a lot from the PRCI’s experience in India and work towards communicating the positive aspects life to the society at large.
Mr Prakash said networking and exchange of information and knowledge could lead to enhancing the professionalism among communication professionals and even heads of companies.
PRCSL hopes to involve various corporate, CEOs, educational institutions teaching communication and marketing to further its cause and meet the WCC’s mission – communicating for a better world.
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